Revolutionize digital payment solutions for First Tech Bank through the development and enhancement of Fintech products offered by Firstech.
Client
FirsTech, Inc.
Year
2023
Website
Scope
The project encompasses the comprehensive redesign and optimization of Firstech's payment channels, catering to businesses of all sizes.
These solutions are intended to adapt to the ever-evolving digital landscape and empower clients to navigate financial transactions efficiently.
Goal
Conduct UX research to understand user needs, pain points, and preferences, utilizing findings to inform design decisions and improve product usability.
Perform regular UX audits to identify areas for improvement and implement enhancements to optimize the overall user experience.
Competitive Analysis:
Create competitive analysis reports for FirsTech Payment Services, evaluating competitors’ offerings, market trends, and industry benchmarks.
Utilize insights from competitive analysis to identify opportunities for differentiation and innovation within FirsTech’s product suite.
Result
Collaborate closely with cross-functional teams including design, development, marketing, and client services to ensure seamless execution of projects and alignment with business goals.
Revolutionize digital payment solutions for First Tech Bank through the development and enhancement of Fintech products offered by Firstech.